Social media is an essential aspect of your business marketing strategy. However, with all the “noise” out there on each of the various platforms, how do you get your message across without being tuned out or turning people off? The truth is, most people are hip to all the ways we market ourselves, our businesses,…
Starting a business is no simple task – and it doesn’t come cheap, either. Startup expenses are only the beginning. You will have to put aside enough operating capital to get you through the first few months and develop a viable budget to keep you afloat going forward. If you are looking for tips on…
The tragic shooting at Annapolis’ Capital Gazette offices has gripped us all. Five people were killed by a local man who had previously had several run-ins with the newspaper. He had, at one time, brought a defamation lawsuit against the paper, which was later dismissed in court. This incident has hit home for many of…
Recent times have seen a rise in companies embracing philanthropy. When a charity or concern aligns with your corporate mission, the benefits radiate outwards from the core, imbuing your company culture with purpose while making a positive impact on the world around us. By all accounts, companies that incorporate charitable activities into their business model…
The most successful people in business today agree on one thing: networking is an essential activity. Business networking brings measurable, sustainable value that supports long-term growth and connects businesses with the communities they serve. Getting started with business networking in Annapolis If you are a new business in Annapolis, getting started with networking is easy.…
Even the best-laid plans can fail. Unforeseen obstacles, blind spots, and mismanagement of time can get in the way of your progress. You start off being passionate and energetic about your goals and years later, you may find yourself still hanging on to the dream rather than living it. This scenario is more common than…
Less than an hour outside of DC, Annapolis is a summer destination beyond compare. Beyond the magazine-worthy scenery and historical points of interest, it is a hotspot for many cherished pastimes. Wondering about things to do in Annapolis this summer? Look no further! Water sports enthusiasts flock to Annapolis Sailors and boating enthusiasts of all…
Whether your business is brand new or well-established, maintaining a positive and professional online image should always be a high priority. Sadly, you can be the hands-down best at what you do and still suffer from damage due to negative or erroneous information. Your best defense is to continue to deliver great service and prevent…
It was 2005 when software developer Brad Neuberg envisioned coworking. For him, it was the ability to combine the freedom of working independently with the community of working with others. He launched what was to be the first ever coworking space inside a wellness center and invited anyone who was interested to join and encouraged…
Small markets such as Annapolis are challenging for some businesses. You might have the attention of the entire town but what happens next? Expansion and growth depend on your ability to grow your network. Joining the board of a non-profit can help you reach these goals, both directly and indirectly. Do you know of a…